tell them a story

We the People filter messages day and night. Stories provoke our senses and supplicate action; what to buy, what to eat, how to sleep a solid eight. The noise is constant.

Positioning your brand to rise above the chatter can seem overwhelming. Don’t let it be. Set yourself apart by telling your customer a compelling story.

Stories work because they fire up sentiments. A thoughtful story makes a reader care about an outcome. We relate to the character’s experience. Empathy gains trust.

• When you provide a solution to a problem…

• you confirm your expertise,

• and bond with your audience.

Delegate your writing tasks to a writer who loves their craft. Blog copy, newsletter copy, web copy, ghostwriting. Send it over!